The Art of Redesign
The word redesign makes me cringe. I don't like redoing anything—it should be done right the first time—not five times past the first. Inwardly I grieve for what can not be. But what can one do? The Committee has spoken—the change must be made, even if I strongly disagree with their decision. Once you get over your disappointment—you have to decide what to do. Artists have to have thick skins in order to survive—but that doesn't mean that we are immune to the hurt. After all, what does one do with a rejected design? Sometimes you can salvage the design—such as in the case of the cover Looking for a City —I was able to utilize the original background image from the rejected cover in the final design. This didn't make the redesign process any easier—but at least I was able to focus more on the type design instead of worrying about what was going to go behind it. Then there are times when you can't salvage anything from the rejected cover. And you wonder, a